Arttimez, November 13, 2024 : In an effort to advance diabetes management and promote early testing, Protinex Diabetes Care has partnered with Apollo Health Co (Apollo 24|7) to raise awareness about diabetes through the Protinex Diabetes Care initiative. This collaboration, announced ahead of World Diabetes Day, provides consumers who purchase Protinex Diabetes Care with a complimentary HbA1c test, a recognised standard for long-term glucose monitoring. The test measures average blood glucose levels over the past two to three months and can be conducted via a home collection service available through Apollo 24|7. The offer will run until 30 November.
This initiative focuses on encouraging regular blood glucose testing and proactive health measures, aiming to make blood sugar monitoring more accessible and affordable, thereby supporting individuals in managing their diabetes. Protinex Diabetes Care provides support for blood sugar control with a scientifically designed formula that includes 11 immuno-nutrients for immunity support, a clinically proven low-GI formula, and high fibre content to aid in cholesterol reduction. Through this partnership, Protinex highlights the significance of early diagnosis and ongoing diabetes management.
Proper nutrition is key in the battle against diabetes..
Speaking about this partnership, Danone India Marketing Director Mr. Sriram Padmanabhan said, “Proper nutrition is key in the battle against diabetes. It is not just about managing blood sugar levels, but about early diagnosis and management. This World Diabetes Day, we are proud to partner with Apollo Health Co (Apollo 24:7) to empower individuals on their diabetes management journey. Even better, by offering HbA1c testing, we hope to remove the barrier for individuals to monitor their health regularly. Through this synergy, we are dedicated to creating awareness about the benefits of protein and fiber in managing diabetes and making a meaningful impact on diabetes care in India.”
Commenting on the initiative, Madhava Krishna, VP, Apollo Health Co (Apollo 24|7) said, “Our partnership with Protinex Diabetes Care is fully aligned with this vision by making essential diabetes screening widely available. Protein and fiber play an important role in diabetes management, helping to regulate blood sugar and maintain sustained energy. By including these nutrients in the diet along with routine health checks, we aim to support individuals to take meaningful steps to manage their health. Together, we hope to create greater awareness and make diabetes care accessible to all.” Protinex Diabetes Care is available at Apollo retail stores and online platforms. It aims to reach as many people as possible to create awareness about the importance of early diabetes diagnosis and effective management. For further customer support, it can also be done through Apollo’s dedicated toll number. This allows individuals to easily access information about their tests and other health services.